Why can’t Google be like Apple? Kate MacKenzie knows.
Hardware is hard. Especially hard if that isn’t your main business and with Google it isn’t. The company spent billions to buy Motorola in a disastrous acquisition; supposedly to give it some hardware to sell. Why? Everybody wants to be like Apple. Yet, after spending tens of billions of dollars to diversify itself from the search engine cash cow, Google remains what it has always been. A purveyor of personal data culled from unsuspecting users of free software. An advertising company.
Any other examples?
You know. Like Facebook. But with a better logo.