After getting the hot seat, Facebook CEO Mark Zuckerberg thinks data transparency is a good thing. Or, he thinks no one cares. Dave Farrington:
Facebook has a plan to let you see some of what gets captured and which websites use it to track you while you’re online. Is that an important step? Of course not. Facebook knows most people don’t care about such data and certainly won’t take the time and effort to figure out where to view the data and try to determine what it means.
What about Google and the hundreds of thousands of pages of data it gathered from users last year?
Do you think Google will share the 500,000 pages of user data it collected on you last year? No. What we get access to is not even the tip of the iceberg of what is collected.