If anyone can afford to provide customers with more privacy it’s Apple. What is the company doing? Not much. Dave explains:
If Apple is such a defender of customer privacy then why does the company take money from Google to allow the search engine giant to infiltrate Apple’s customer base of a billion or so? Apple claims to have about 100-million Mac users. Add to that a few hundred million iPad users and many hundreds of millions more iPhone customers and they add up to a customer base of perhaps more than 1-billion.
What could Apple do?
- Apple could afford to buy DuckDuckGo and have a search engine with better privacy options than Google.
- Apple could install a simple setting that would prevent third party tracking and application tracking– I’m thinking Little Snitch-like.
- If Apple really cares about customer privacy then an iCloud account-based virtual private network (VPN) is a must.