Wil argues against the predicted death of configurable Macs.
Configurable Macs? It’s always been that way and always will be that way because all customers are not the same and have different needs.
Jason Snell on the death of the configurable Mac:
This feels like the future of the Mac, certainly on the consumer end of the product line. With the new MacBook Air, Apple has picked a processor and stuck with it. Would any of us be surprised if it did the same with a future update to the MacBook? Or low-end iMacs?
Wil on why it won’t happen:
Money. Apple knows that customers often migrate from a base model to one with more, well, configurable options. We see that all the time with RAM and SSD storage, and it remains commonplace on newer Mac models, so why would Apple abandon an opportunity to make take more money from a customer just to keep the SKUs down?