Jeffrey thinks Apple is not doing the right thing with all the bent iPad Pros.
Some new iPad Pros come with a decidedly visible bend in the middle. Apple says that’s normal… A new, out of the box, and expensive iPad Pro should not display a visible bend. Period. End of story.
Agreed. How did Apple respond? Senior VP Dan Riccio:
Our current specification for iPad Pro flatness is up to 400 microns which is even tighter than previous generations. This 400 micron variance is less than half a millimeter (or the width of fewer than four sheets of paper at most) and this level of flatness won’t change during normal use over the lifetime of the product. Note, these slight variations do not affect the function of the device in any way.
If the bend is just a visual bend, then what’s the problem?
Perception is reality. If I bend my iPad Pro, then it’s my bad. If Apple pre-bends my iPad Pro, then it’s Apple’s problem to fix or replace.
Apple is gaslighting Bendgate 2.0.
Gaslighting is a form of psychological manipulation that seeks to sow seeds of doubt in a targeted individual or in members of a targeted group, making them question their own memory, perception, and sanity. Using persistent denial, misdirection, contradiction, and lying, it attempts to destabilize the victim and delegitimize the victim’s belief.
Apple: The bend is not a problem. Stop looking at it.