Guess why both Facebook and Google have embraced privacy and security? Apple made them buzzwords and pointed a wagging finger in their direction. Here’s the reality. All the major technology companies track you and keep information about you.
Google and Facebook use that information to make money. Apple uses information to improve their products, but goes to great lengths to ensure what data is gathered is not referenced back to you.
Guess who has a new tool to auto-delete your private information?
Remember, both Google and Facebook have embraced privacy, talk about privacy, issue privacy policies, and have taken a public stance on protecting your privacy. Google even lets you automatically delete some of the data it collects about you.
You control the settings, too, and can purge collected data on a rolling basis; three months or 18 months.
You should always be able to manage your data in a way that works best for you—and we’re committed to giving you the best controls to make that happen
Lies. Or, put another way; lip service.
Why? How so? Are not those privacy tools worthwhile?
Google wins because they score some Public Relations points. You lose because any data Google collects that sticks around for three months or more is worthless to Google. Yes, you can have it purged, but so what? Google has already milked it for all it is worth.
If Google was so intent upon giving you the best controls to purge collected data, then why not 24 hours?
Basically, Google is saying “Your old data is dead to us.” Or, put another way, “We make money from fresh data, not old data.”
What’s wrong with deleting data that is 24-hours old? For the Google user, nothing. For Google, it monetizes data and the fresher the better, but after a couple of months of sitting around, your old data is worthless even to Google.
This seems to be what Google is saying about user privacy: “Here, go ahead and use these tools to delete your personal data. We don’t need it anymore. Oh, by the way– we love privacy.”